Launching a new platform
Turn unclear requirements into a governed digital experience with strategy, UX, content, technology, and support aligned from day one.
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We design, build, and operate digital platforms for ambitious organizations.
Built for teams carrying high-stakes digital platforms.
We step in when the platform matters, the stakes are real, and the organization needs more than a brochure site vendor.
Rescuing a stalled project
Assess what exists, stabilize delivery, close critical gaps, and create a realistic path to launch.
Operating after launch
Keep your platform updated, secure, coherent, and continuously improved through managed support and content operations.
Scaling across channels
Extend one experience across web, mobile, kiosks, signage, messaging, and AI-powered workflows.
The work
- FoundingDay.sa 2022–2024
A high-stakes national campaign platform designed for seasonal publishing, peak traffic readiness, and repeatable delivery.
- MOC.gov.sa 2021–2024
A governed multisite content platform for a complex public-sector ecosystem with long-term operational needs.
- Mahd.gov.sa 2023–Now
A journey-led platform supporting talent discovery, engagement, and ongoing digital operations.
- DiscoverAseer.com 2023–2025
A destination experience platform built for seasonal campaigns, provider content, and scalable tourism operations.
- Yellowhouse.com.sa 2026
A brand-led platform designed for fast publishing, cleaner governance, and sustained digital presence growth.
Theen Experience Stack
Our delivery is accelerated by reusable products that help organizations build, communicate, automate, and manage digital experiences with less waste.
01
Presence
A.nr
Shortlinks, bio pages, QR codes, and lightweight digital presence tools.
Explore product 02Presence • Engagement
Duan.sa
A DXP and content platform for websites, portals, apps, landing pages, forms, and multisite operations.
Explore product 03Communication
Rasiil.com
Messaging infrastructure for email, push, realtime, and customer communication.
Explore product 04Physical / Digital Touchpoints
Lafetah.com
Manage signage, kiosks, and screen-based experiences from one place.
Explore product 05AI & Automation
Nayb.ai
AI workflows and agentic automation for operational acceleration.
Explore product 06Brand Operations
Wesa.me
Organize, govern, and distribute brand assets across teams and touchpoints.
Explore productWhy ambitious teams bring in Theen
Theen combines delivery discipline, product accelerators, and operational support so platforms keep working after launch, not just on launch day.
Clarity before build
We align goals, scope, stakeholders, and governance before delivery gets expensive.
Reusable foundations
Shared patterns, structured content, and platform thinking reduce reinvention across sites and campaigns.
Content with operating logic
We design models, workflows, and approvals that teams can actually sustain.
Channel-ready architecture
Experiences are prepared to scale across web, apps, messaging, kiosks, signage, and automation.
Enablement that sticks
Teams get training, handover, and operating rhythms instead of a technical drop-off.
Support after go-live
Managed support keeps performance, publishing, and improvement moving after launch.
Choose your path.
Different teams arrive with different pressure. Start with the path that matches your operating reality.
Government entities
Governed platforms, Arabic-first UX, integrations, compliance-aware delivery, and long-term operations.
View government platformsCulture & tourism
Campaign platforms, destination experiences, content operations, and seasonal traffic readiness.
View culture and tourism workSports organizations
Talent journeys, academy platforms, performance data, and digital engagement.
View sports platformsSMEs
Fast digital presence, landing pages, shortlinks, messaging, and practical support.
Build your digital presenceEnterprise teams
DXP foundations, portals, integrations, workflows, and managed digital operations.
Plan a DXP migration
Make the next move
Need a clearer path for your platform?
Whether you are launching something new, rescuing a delivery, or strengthening operations after go-live, Theen can help you make the next move with confidence.